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Case study · self-initiated demo

A tour company website on WordPress

Tours edited in the admin, a Book button and a WhatsApp button that already name the tour, enquiries to e-mail and Telegram, Russian and English. 33 theme tests.

Self-initiated demo - not client work. Steppe & Peaks, the tour company, is invented; the places are real and place photos are openly licensed and credited on the demo site. Every number on this page comes from the demo itself, which you can open and try.

The case

Task. A tour company (invented for this demo; the places are real) needs a site where staff add tours themselves and every enquiry reaches a manager at once, including on WhatsApp.

Solution. WordPress with a custom theme, no page builders or paid plugins. Each tour is a card in the admin: days, season, group size, difficulty, price from, day-by-day route, what's included and a FAQ. The Book button and the WhatsApp button open a message that already names the tour. Every enquiry is saved in the admin and sent by e-mail, and Telegram gets a link to it with no personal data. There is spam and double-submit protection, search markup, a light and a dark theme, and Russian and English with a switch on every page.

Checked with 33 theme tests; 13 pages work on desktop and phone, and an enquiry from the browser reaches the admin. Place photos are from Wikimedia Commons, credited on the site.

Screenshot of the a tour company website on wordpress demo
Next step

Want one like this?

Describe what you need in plain words. I will tell you what it takes and whether a smaller first version would serve you better. Scoping costs nothing.

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